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Rx Attending ISPOR Athens

We will be attending the ISPOR 11th Annual European congress in Athens, Greece, from the 8th - 11th November 2008. After the successful launch of Introduction to Health Economics Concepts in Toronto in May we will be exhibiting at the next ISPOR European meeting to officially launch our booklets on the continent. After our visit to Toronto, orders for the booklets went up by 300% for the generic versions and we are now undertaking several customisation projects for our major clients.

 We are extremely pleased about the huge success we had in Toronto and North America as a whole, especially as we considered it to be quite a subdued affair. We originally took our idea to the 10th Annual European meeting in Dublin and after a great response and some valued feedback from the visitors to our stand; we decided to launch the booklet series in North America first. We feel that the audience responded well in North America so we are now launching our booklets in Europe with the option for full language translations and an option for interactive add-ons such as slide sets or an e-learning facility.
27/5/2008