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Health Outcomes Communicator

Is the NHS on its last legs?

Archives, Health EconomicsBy Ruth Whittington26th July 2008

By Ruth Whittington (ruth.whittington@rxcomms.com) With the NHS in the UK nearing its 60th birthday, there’s been considerable talk about whether the system should be put into retirement. At the recent…

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‘Big box’ companies and public health

Archives, Health Economics, HTA & Market AccessBy David Woods26th July 2008

By David Woods (david.woods@rxcomms.com) Whether it’s because of a shortage of primary care physicians, impatience at the length of time it takes to see one, or simply increasing costs, the…

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The mean versus the gene: will national healthcare systems ever adopt personalised medicine?

Archives, Health EconomicsBy John Bridges26th July 2008

By John F P Bridges While outcomes for any given treatment differ significantly among patients, national healthcare systems continue to take a top down population perspective in reviewing not only…

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Regulating DTC ads – Are we attempting to herd cats?

Archives, Communications, HTA & Market AccessBy Mary Gabb26th July 2008

By Mary Gabb (mary.gabb@rxcomms.com) In a previous issue of HOC , we outlined some of the commonly expressed pros and cons of direct-to-consumer advertising (DTCA), which is currently allowed only…

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www.PatientsLikeMe.com – The power of patient-provided information

NewsletterBy Julie Stauffer26th June 2008

By Julie Stauffer (julie.stauffer@rxcomms.com) Pharmaceutical companies depend on data – and lots of it – to develop drugs and measure their effectiveness. And many patients are eager to supply that…

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Canada healthcare – from paper to pixels

Archives, Health EconomicsBy Ruth Whittington26th June 2008

By Ruth Whittington (ruth.whittington@rxcomms.com) Many of us in health economics and outcomes research look at Canada as one of the leaders in the field; along with Australia , Canada was…

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Top Ten Health Economics Journals

NewsletterBy Julie Stauffer26th June 2008

By Julie Stauffer (julie.stauffer@rxcomms.com) Staying on top of new developments can be a daunting task in today’s hyper-connected world. If you’re feeling swamped in a sea of information, make the…

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ISMPP: Former Merck CEO outlines three ways pharma companies can regain lost prestige

Archives, Communications, HTA & Market AccessBy David Woods26th June 2008

By David Woods (david.woods@rxcomms.com) While the Golden Age of the pharmaceutical industry is over, and its reputation similar to that of the tobacco and oil industries, there is hope at…

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Is the value of drug innovation poorly understood?

NewsletterBy David Woods26th June 2008

By David Woods (david.woods@rxcomms.com) Speaking at the March World Health Care Conference in Washington , DC , Joshua J Ofman, MD, vice president, global coverage and reimbursement for Amgen, said…

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Alcohol and global warming – what’s the common theme?

NewsletterBy Ruth Whittington24th May 2008

By Ruth Whittington (ruth.whittington@rxcomms.com) According to Michael Wilks, Chairman of the Standing Committee of European Doctors (CPME; an organisation facing the challenges of its current 2 million doctors in 27…

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