HOC people – Diana Brixner
By David Woods (david.woods@rxcomms.com) Newly-installed ISPOR president Diana Brixner, RPh, PhD, has put together a challenging agenda for the society during her term of office. The central point of that…
DetailsSimplifying drug labels
By David Woods (david.woods@rxcomms.com) The Institute of Medicine, which made headlines some years ago when it estimated that medical mistakes kill as many as 98,000 patients a year, followed up…
DetailsObservational studies: answering real-life questions about healthcare practice
By Ruth Whittington (ruth.whittington@rxcomms.com) Part 4 – Interpreting the results of observational studies In the last of our series on observational studies, this article addresses some of the issues involved…
DetailsBig Brother may be reading your emails
By Mary Gabb (mary.gabb@rxcomms.com) Billions of emails are sent each day round the world. What most people don’t realise, however, is that email is like a postcard; it can be…
DetailsGiving and taking feedback
By Clare Gurton (clare.gurton@rxcomms.com) Somewhere inside all of us is the desire to be ‘good’ and to be liked. And, as a result, we may find we shy away from…
DetailsPrevention information on the Internet
By Jonathan Coopersmith (jonathan.coopersmith@rxcomms.com) Benjamin Franklin said “An ounce of prevention is worth a pound of cure”. Perhaps the best way to reduce errors in medicine, then, is to prevent…
DetailsBridging cultural gaps
By Clare Gurton (clare.gurton@rxcomms.com) There is an increasing need for all of us to develop strategies for dealing with different cultures as business becomes more international and cross communication among…
DetailsObservational studies: answering real-life questions about healthcare practice
By Ruth Whittington (ruth.whittington@rxcomms.com) Part 3 – Conducting an observational study Last month, we looked at the differences between observational studies and randomised controlled trials (RCTs). Here, we look at…
DetailsPresenteeism and the impact of appropriate pharmaceutical treatment on workplace costs
By David Woods (david.woods@rxcomms.com) Question: “How many people work in the public sector?” Answer: “About half of them.” It’s an old one, to be sure, but it has its echo…
DetailsDrowning in email? Here are some life belts
By David Woods (david.woods@rxcomms.com) If you feel that emails are inundating you, and you yearn for the days of the quill pen, help is at hand. In her recent book…
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