The Gunning Fog Index: a useful tool for targeting an article to an audience

By Ruth B Murray In the 1930s, psychologists began to research how our brains process written information. They found that the longer a sentence the more difficult it is for a reader’s short-term memory to hold its meaning, so clearly shorter sentences improve comprehension. Readability formulas determine how difficult it is to read and understand…

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Book review: Methods for the economic evaluation of health care programmes – 3rd edition

Edited by Michael F. Drummond, Mark J. Sculpher, George W. Torrance, Bernie J. O’Brien, and Greg L. Stoddart. Oxford University Press, 2005, $55/£29.50, 379 pages. Reviewed by Kevin D. Frick This book is an excellent addition to any collection on cost-effectiveness methods. It describes and gives usable examples of such methods. The first edition was…

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What is an editorial?

By David Woods, HOC editor During my eight year editorial tenure at the Canadian Medical Association Journal, I churned out some 200 articles, editorials, and reviews. One of the editorials was entitled ‘What is an editorial?’In it, I noted that an editorial is a signed expression of opinion, and quoted an example from its then-editor,…

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Book review: Prevention effectiveness – 2nd edition

Edited by Anne Haddix, Steven Tuesch, and Phaedra Corso, Oxford University Press, 2002, US$45, £26.99, 286 pages.   Reviewed by Kevin D. Frick This text is required reading for students in my introductory cost-effectiveness course. Why? Because it combines a discussion of the United States Panel on Cost-Effectiveness in Health and Medicine’s recommendations, general readability,…

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Copyright and plagiarism: be aware

By David Woods, HOC editor It’s been said that copying from one source is plagiarism; but copying from several sources is research. Whether you’re an experienced writer or a neophyte, you’d be well advised to keep a wary eye on issues of plagiarism and copyright, in part because the internet has helped to create both…

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