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Rx Communications
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Health Outcomes Communicator

Overcoming writer’s block

Archives, Communications, Tips & ToolsBy David Woods13th November 2006

by David Woods Asked if she liked writing, American author Dorothy Parker (1893–1967) replied that, no, she liked having written. Any writer who has sat facing a blank computer screen…

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The Gunning Fog Index: a useful tool for targeting an article to an audience

Archives, Communications, Tips & ToolsBy Ruth Murray13th November 2006

By Ruth B Murray In the 1930s, psychologists began to research how our brains process written information. They found that the longer a sentence the more difficult it is for…

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Book review: Methods for the economic evaluation of health care programmes – 3rd edition

Archives, Health EconomicsBy Kevin Frick13th November 2006

Edited by Michael F. Drummond, Mark J. Sculpher, George W. Torrance, Bernie J. O’Brien, and Greg L. Stoddart. Oxford University Press, 2005, $55/£29.50, 379 pages. Reviewed by Kevin D. Frick…

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What is an editorial?

NewsletterBy David Woods13th November 2006

By David Woods, HOC editor During my eight year editorial tenure at the Canadian Medical Association Journal, I churned out some 200 articles, editorials, and reviews. One of the editorials…

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Watch your language

Archives, Communications, Tips & ToolsBy Ruth Whittington13th October 2006

Singular mistakes A company is singular, not plural. Rx Communications is pleased to offer its services. The same for teams and groups: The team is working hard. But: Team members…

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Macro- and micro-editing

Archives, Communications, Tips & ToolsBy Ruth Murray13th October 2006

by Ruth B Murray Editing a manuscript through the draft stages to produce a final product is time consuming, but the process ensures clarity, sense, accuracy and consistency. Macro-editing Macro-editing…

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How to select a healthcare agency

Archives, HTA & Market Access, Tips & ToolsBy Clare Gurton13th October 2006

By Clare Gurton There are hundreds of healthcare agencies and trying to find one that will suit your needs is difficult and potentially time-consuming. The key is to limit your…

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Book review: Prevention effectiveness – 2nd edition

Archives, Health EconomicsBy Kevin Frick13th October 2006

Edited by Anne Haddix, Steven Tuesch, and Phaedra Corso, Oxford University Press, 2002, US$45, £26.99, 286 pages.   Reviewed by Kevin D. Frick This text is required reading for students…

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Copyright and plagiarism: be aware

NewsletterBy David Woods13th October 2006

By David Woods, HOC editor It’s been said that copying from one source is plagiarism; but copying from several sources is research. Whether you’re an experienced writer or a neophyte,…

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Efficient time management

Archives, Communications, Tips & ToolsBy Clare Gurton13th September 2006

By Clare Gurton Are you hopelessly busy all day yet frustrated by how little you have achieved at the end of the day? You could improve productivity by using a…

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