How to make the most of conferences
Conference attendance can be a big part of your travel budget, and with these being limited at times, it’s important to make the most of the opportunity. Here we list…
Details
Finding those journals with a positive interest in health economics
By Amy Rothman Schonfeld Print journals remain one of the most credible sources for disseminating health economic research findings, and there is consensus about which are the core publications for…
Details
Launch of Greenflint – the original resource
May 2006 marks the arrival of Greenflint – Rx Communications’ sister company – to be officially launched during ISPOR’s 11th Annual International meeting at the Marriott in Philadelphia, USA ,…
Details
Watch your language
Each issue we will include a few common errors that crop up time and time again. If you have a personal favourite you think we should add to this section,…
Details
Effective communication: Try to be yourself
By Clare Gurton Giving talks and presentations is never easy but sometimes things go very much more smoothly after a mistake. This may sound strange but by letting your audience…
Details
Getting drugs accepted: who succeeds and why
By Robert Hand Health economics data play an increasingly important role in getting pharmaceuticals accepted for the drug formularies established by health insurance plans and regulatory authorities. A drug manufacturer…
Details
How to present health economics to non-economists
By HOC Editor, Mary Gabb (mary.gabb@rxcomms.com) When speaking to non-economists, do you end up feeling that you’ve made a difficult science completely unintelligible? It doesn’t have to be that way.…
Details
How to prove value as well as efficacy
A pharmaceutical executive working in the field of health outcomes tells former HOC editor David Woods how he deals with this issue. The best way to communicate value in a…
Details
Arrival of ASHE signals growth of health economics in the US
By Amy Rothman Schonfeld This spring will mark the inaugural biennial conference of the newly formed American Society of Health Economists (ASHE). The conference, titled Economics of Population Health, is…
Details
Getting the word out without giving away trade secrets
By Robert Hand In the United States, there has been growing acceptance of the Academy of Managed Care Pharmacy (AMCP) Drug Dossier format for submitting consistent, evidence-based information about drugs.…
Details