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Health Outcomes Communicator

How to make the most of conferences

NewsletterBy Ruth Whittington9th June 2006

Conference attendance can be a big part of your travel budget, and with these being limited at times, it’s important to make the most of the opportunity. Here we list…

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Finding those journals with a positive interest in health economics

NewsletterBy Kevin Frick9th June 2006

By Amy Rothman Schonfeld Print journals remain one of the most credible sources for disseminating health economic research findings, and there is consensus about which are the core publications for…

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Launch of Greenflint – the original resource

Archives, Communications, Health EconomicsBy Ruth Whittington9th May 2006

May 2006 marks the arrival of Greenflint – Rx Communications’ sister company – to be officially launched during ISPOR’s 11th Annual International meeting at the Marriott in Philadelphia, USA ,…

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Watch your language

Archives, Communications, Tips & ToolsBy Ruth Whittington9th May 2006

Each issue we will include a few common errors that crop up time and time again. If you have a personal favourite you think we should add to this section,…

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Effective communication: Try to be yourself

Archives, Communications, Tips & ToolsBy Clare Gurton9th May 2006

By Clare Gurton Giving talks and presentations is never easy but sometimes things go very much more smoothly after a mistake. This may sound strange but by letting your audience…

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Getting drugs accepted: who succeeds and why

NewsletterBy Robert Hand9th May 2006

By Robert Hand Health economics data play an increasingly important role in getting pharmaceuticals accepted for the drug formularies established by health insurance plans and regulatory authorities. A drug manufacturer…

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How to present health economics to non-economists

NewsletterBy Mary Gabb9th May 2006

By HOC Editor, Mary Gabb (mary.gabb@rxcomms.com) When speaking to non-economists, do you end up feeling that you’ve made a difficult science completely unintelligible? It doesn’t have to be that way.…

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How to prove value as well as efficacy

NewsletterBy David Woods9th May 2006

A pharmaceutical executive working in the field of health outcomes tells former HOC editor David Woods how he deals with this issue. The best way to communicate value in a…

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Arrival of ASHE signals growth of health economics in the US

Archives, CommunicationsBy Amy Rothman Schonfeld1st April 2006

By Amy Rothman Schonfeld This spring will mark the inaugural biennial conference of the newly formed American Society of Health Economists (ASHE). The conference, titled Economics of Population Health, is…

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Getting the word out without giving away trade secrets

Archives, Communications, Tips & ToolsBy Robert Hand1st April 2006

By Robert Hand In the United States, there has been growing acceptance of the Academy of Managed Care Pharmacy (AMCP) Drug Dossier format for submitting consistent, evidence-based information about drugs.…

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