HOC is our outreach and engagement site which connects us with healthcare professionals, industry personnel and academics worldwide.
Our HOC platform shares blogs from experienced medical writers around the world, bringing you tips on good communication, evaluations of current health economics and outcomes research and healthcare evidence. Mixed in with great information you will find a light-hearted approach to current issues, some valuable downloads, as well as references for further reading.
We attended the 8th Annual ISMPP Meeting in April 2012 in Baltimore and asked attendees and speakers What type of collaborative initiatives are currently emerging within the medical publications and pharmaceutical arena?
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Regionalisation of phase IV trials because of payer differences sounds like a good thing in the short term. Improved market access, for one. But has anyone considered the longer term effects?
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Interesting article in PharmaVoice in April 2012 – regarding Competitive Intelligence and Competitor Strategy. The article rightly points out that Pharma is leaving good intel on the table –by not…
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As noted by our former editor, David Woods, euphemisms have been referred to as verbal placebos – a way of discussing unpleasant topics in a more palatable manner. But do euphemisms really change the way we think? And should Health economists be encouraged to use them when discussing their economics research of medical topics?
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Ruairi O’Donnell writes in the March 2012 issue of Pharmaceutical Market Europe that evidence matters. Of course it does. And particularly in market access activities, which is the context he…
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We thought we should provide some insight to the anatomy of our medical communications project manager
This presentation, which the BMJ’s research editors Domhnall Macauley, Elizabeth Loder and Trish Groves have given at conferences around the world, explains how to get your research published. It includes clear guidelines on how to write a paper, clinical trial registration, ethics, authorship, conflicts of interest and how to navigate the peer review process.
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Interview with Dr John Cai, s a highly experienced economist and health economist with 20 years’ experience in both China and the US. John is a Senior Health Policy Analyst at the Massachusetts Executive Office of Health and Human Services in the U.S.
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The ISPOR 15th Annual European Congress Abstract Submission has opened today.
Taking place at the ICC Berlin, Germany ISPOR will be accepting abstract submissions which must be submitted through ISPOR’s online abstract system by June 26th 2012.
We asked Dr John Cai if the Chinese hospitals 15% mark up encourages use of expensive drugs? If so, how can we change this?
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