Blog Topic
Medical Writing

Do healthcare organisations require a medical communications agency to manage social media?
Discussing the importance of healthcare organizations partnering with medical communications agencies for effective social media management.

Dissecting systematic literature reviews
Comprehensive look at systematic literature reviews, their types, methods, and challenges.

Steps to Successful Publication Planning
A guide to creating a pharmaceutical publication plan, including gap analysis, data analysis, implementation strategy, and timeline

Medical Writing in a Digital Era - 10 Things to Watch in 2020
A comprehensive look at the most significant trends affecting the medical writing profession today

Writing styles in HEOR communications – Introducing The Zoo
This humorous article highlights a type of poor medical writing referred to as the "Peacock" style, characterised by the use of unnecessarily long words and a patronising tone.

Writing Styles – Let’s hear it for.....the Tuatara
The article discusses "tuatara-type" medical writers who write slowly, delaying manuscript completion, and offers solutions to improve efficiency.

Writing Styles in Health Economics Communications - Meet the Termite
This article discusses "termite-type" writers who include excessive details in their manuscripts and offers a solution to improve focus.

Understanding the Literature Search Process
Discover the 4 crucial steps to conducting a successful literature review in medical research and ensure accurate results

Why bother with writing assistance for HEOR studies? Surely we can all communicate…
Discover the importance of effective HEOR communication, the role of publications, and the need for clear, comprehensive reporting to inform decisions

Effective and efficient literature reviews: Actual data extraction
Discover how to extract data from a literature search effectively, and follow five key factors to analyze it properly.

What are journal editors looking for from health economists?
Learn best practices for health economists to submit research to clinical journals

Should quotations be used in medical marketing materials?
Tips on effectively using quotations in medical device marketing
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